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SMO Training

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"If you are looking for SMO Training Institute in Noida, you have found the right place. Call/WhatsApp @9540935313"

Social Media Optimization (SMO) is the process of enhancing the knowledge of a product, brand, event etc. by using various social media outlets and communities to generate social media awareness and viral publicity. The main purpose of SMO is to generate traffic on the website and increase awareness for the website.

Web Promos India Provides Best SMO Training in Noida. At Web Promos India, SMO training in noida is conducted by subject specialist corporate professionals with 4+ years of experience in managing real-time SMO projects. We implements a blend of academic learning and practical sessions to give the student optimum exposure that aids in the transformation of naïve students into thorough professionals that are easily recruited within the industry.

Course Description:

 SOCIAL MEDIA OPTIMIZATION (SMO)
  • FaceBook
  • Twitter
  • Google+
  • LinkedIn
  • Digg
  • StumblUpon
     
SOCIAL MEDIA MARKETING (SMM)
  • FaceBook
  • Twitter
  • Google+
  • LinkedIn
  • Digg
  • StumblUpon
  • Blogs

SEARCH ENGINE MARKETING (SEM)

PPC Training Module
  • Introduction to Pay Per Click
  • Benefits and Significance
  • PPC Campaigning
  • Google Adwords Account Configuration
     
     
     
 SOCIAL MEDIA MARKETING (SMM)
  • FaceBook
  • Twitter
  • Google+
  • LinkedIn
  • Digg
  • StumblUpon
  • Blogs

 Pay Per Click Campaign

  • PPC Campaign Set-up
  • Utilizing Manifold Accounts
  • PPC Advertising Routing Using My Client Center – MCC
  • Click-Through-Rates (CTR)
  • Association of Impression
  • Acquaintance to Conversion
  • Knowledge of Cost-Conversion
  • Amplifying CTR and Conversion
  • Tracking Code 

 

 Campaigning Tools

  • Google Adwords Tools
  • Google Adwords Preview Tools
  • Google Adwords Editor

 Bid Management

  • Importance of Bid S
  • ignificance of Bidding Techniques
  • Effects of Quality Score on Bids
  • Techniques to increase rankings
  • Ad position Bidding
  • Management of Bids
  • User Defined Bids
  • Google Automatic Bids
  • Competitors' Analysis for Bidding

 Adwords Keyword Research

  • Introduction to Keyword Research
  • SEO Keyword Difference
  • Significance of Aimed Keywords
  • Top Class Targeted Keywords
  • Competitors' Keywords Analysis
  • Search Volume and Keywords Popularity
  • Keyword Tools and Resources

 PPC Reporting

  • Keywords Performance Report
  • Campaign Performance Report
  • Ad group Performance Report
  • Ad Performance Report

 Ad Creation for PPC Campaigning

  • Creating Effective Ad Groups and Titles
  • Measurement of Title, Description and URL
  • Enhanced ROI from Creative Ads
  • Pre-Requisites of Effective Ads

 Landing Page for Pay Per Click

  • PPC Landing Page
  • Importance of Landing Page L
  • anding Page vs. Ads Landing Page
  • Optimization Increasing Conversion Rates
  • Click-through-Rates

OTHER MODES OF ONLINE PROMOTIONS

  • Mass E-Mailing
  • Banner Advertising
  • Viral Marketing